Living profiles for people and companies, built for AI.

GDU Labs turns fragmented third-party data and your first-party systems into a single, continuously updated master profile for every person and company. No more conflicting sources, stale snapshots, or brittle integrations.

AI breaks on messy identity and messy data.

Most companies are trying to build AI on top of:

How it works

1) Ingest

Connect third-party sources and your internal systems.

2) Normalize + resolve

Deterministic entity resolution and clean schemas.

3) Orchestrate + serve

Canonical master profiles delivered via APIs.

Use cases

GTM

Clean account and contact intelligence that stays current.

Talent

Unified people profiles across roles, time, and relationships.

Finance

Entity resolution and company context for diligence and monitoring.

Ops

An identity layer that keeps systems in sync without brittle glue.

Principles